Branding + Identity
Trademark Design
Art Direction
Boba Pop is a conceptual café design inspired by the term bubble pop and by bubble tea + Pop Art. Imagined as a boba shop inside the Blanton Museum of Art in Austin, it blends art, culture, and flavor into a vibrant, modern experience.
Beyond serving handcrafted boba, Boba Pop offers a curated selection of global pastries and desserts, celebrating diverse cultures through food. Even the souvenirs are designed to complement the museum’s exhibits, making each visit feel like an extension of the art.
With the University of Texas at Austin nearby, Boba Pop caters to students and travelers looking for a stylish, creative space. The bright color palette, bold graphics, and modern typography create a fresh, trendy vibe that resonates with millennials and Gen Z.
